The largest conference in Argentina, traveling across the country, sharing knowledge about cryptoeconomics.
I delivered responsive web design, built the branding, and created social media posts that elevated visibility and engagement.
The NGO Bitcoin Argentina contacted me to propose designing the identity of a conference related to the crypto ecosystem. The event is free and its mission is to share knowledge about the cryptoeconomy.
The objective was to create the entire digital campaign to communicate the event. Social media posts, paid ads, website and event visuals. I share with you some numbers that we achieved in 2021 edition:
3 years after my redesign, the organization maintained the identity and the event is getting bigger and bigger.
Ayer fue un día de desafío y superación. Primera vez q me subo a un escenario a hostear un evento de la magnitud como #descentralizar. Gracias al equipo de @BitcoinAR or confiar en mí y apoyarme #Bitcoin
Acá @RodolfoBits dando inicio a #descentralizarRodo lleva más de una década hablando de #bitcoin y contribuyendo en este espacio. Le debemos un tributo :)
The process begins by analyzing the state of the brand and making necessary visual adjustments. Next, we establish the foundational concepts and the grid.
Decentralized, Multiple, Partitioned, Transparency, Horizontality
Having a visible grid will help us communicate the concepts and ensure consistency
Glassmorphism, Gradients, Glitch, Crop, Snake case
